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Marketing Mix of Apple for the iPad

Number of pages: 5

ABSTRACT:
This 5 page paper looks at the background of Apple and the marketing mix used by the firm to support iPad sales. The marketing mix is considered in terms of the international application and comparison are made to the way that competition use the marketing mix. The bibliography cites 3 sources.

FILE NAME:
File: TS65_TEipad4pc.doc

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